NEW YORK – Dec. 14, 2018 – Veteran media sales executive Julio Marenghi has been named President of Sales, CBS Television Stations, it was announced today by Peter Dunn, President, CBS Television Stations.
In this role, Marenghi will be responsible for overseeing advertising sales for the station group’s 27 broadcast stations, as well as the division’s digital properties – including CBSN Local, a new portfolio of 24/7 direct-to-consumer services that will stream anchored news coverage and live breaking news events from major markets served by CBS stations that are owned by CBS Corporation. The first of these OTT services, CBSN New York, launched this week via CBSN on CBSNews.com and the CBS News apps for mobile and connected TV devices, and through CBSNewYork.com and the CBS Local mobile app.
A veteran of more than 30 years in the broadcast and cable television industry, including seven years with CBS, Marenghi has most recently served as Senior Vice President, Revenue Strategy, CBS Television Stations, since January of this year. He has also been President and General Manager of the Company’s stations in Boston and Providence.
“We feel fortunate to have Julio, with all of his great experience and terrific relationships within the advertising community, providing leadership to our sales teams here in New York and across our group,” Dunn said. “We look forward to having him spearhead the continuing success and growth of our sales efforts, both with our stations and the digital platforms that are making our premium content available to consumers whenever and wherever they choose to watch.”
Prior to returning to CBS this year, Marenghi served as Chief Revenue Officer for Media General’s 71 television stations in 48 markets. Before that, he spent five years with Tribune Broadcasting – initially as President, WGN America, then as President of Ad Sales for the company’s 23 television stations.
Marenghi was born and raised in Boston and attended Northeastern University. During his time as President and General Manager of the CBS’ Boston stations, he served on the board of directors for the Perkins School for the Blind in Watertown, Massachusetts. He currently serves on the board of directors for the Television Bureau of Advertisers.
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