16.6 MILLION VIEWERS WATCH MONDAY NIGHT BROADCAST OF “YOUNG SHELDON”…
PROJECTED TO INCREASE TO 22 MILLION VIEWERS WITH L+7 PLAYBACK
“Young Sheldon” is the Largest Comedy Premiere Since 2011 in Viewers and Since 2013 in A18-49
Retains Nearly All of its Lead-in---Best for Any New Series Following “The Big Bang Theory”
“The Big Bang Theory” Opens the New Season to Nearly 17 Million Viewers…Projected to Increase to 23 Million with L+7
CBS Wins Premiere Monday in Viewers and Key Demos
At 8:00 PM, the season premiere of THE BIG BANG THEORY was first in viewers (16.97m), A18-49 (3.9) and A25-54 (5.6), the night’s #1 program in all these measures. With delayed viewing, THE BIG BANG THEORY is projected to increase +36% to 23.07 million and a 6.0 in A18-49.
At 8:30 PM, the series premiere of YOUNG SHELDON was first in viewers (16.57m), A18-49 (3.7) and A25-54 (5.3). YOUNG SHELDON was the biggest comedy premiere on any network in viewers since 2011 (2 Broke Girls) and A18-49 since 2013 (The Crazy Ones). YOUNG SHELDON retained 97% of its BIG BANG THEORY lead in among viewers and 95% in A18-49, best of any new series to follow THE BIG BANG THEORY. With L+7 viewing, YOUNG SHELDON is projected to increase its audience to 22 million and a 5.6 in A18-49.
At 9:00 PM, the season premiere of KEVIN CAN WAIT averaged 10.10m, 2.3 in A18-49 and 3.3 in A25-54. Compared to its season finale, KEVIN CAN WAIT returned up +78% in viewers, +109% in A18-49 and +94% in A25-54. KEVIN CAN WAIT is projected to increase to 12.22 million viewers with delayed viewing.
At 9:00 PM, the season premiere of KEVIN with delayed viewing. At 9:30 PM, the series premiere of ME, MYSELF & I averaged 7.39m, 1.7 in A18-49 and 2.3 in A25-54. Compared to the comparable time period a year ago (The Odd Couple), ME, MYSELF & I was up +61% in viewers, +55% in A18-49 and +44% in A25-54. With delayed viewing, ME, MYSELF & I is projected to increase to 9.02 million viewers.
Monday, September 25, 2017
Source: Nielsen NPM Live+SD and CBS Research Estimates Live+7